1942 Ford Pickup Truck w/ Barrels, White - 56962 - 1/43 Scale Diecast Model Toy Car

Features:
• 56962 Gearbox Pepsi-Cola - 1942 Ford Pickup Truck with Barrels
• 1:43 scale diecast collectible model car
• This Ford pick-up truck is a 4.5"Lx 1.5"Wx 1.75"H die cast metal car
• openable hood, doors & tailgate. This 42 Ford pick up truck is manufactured by Gearbox Toys Collectibles. 56962 is in WHITE & RED 2-tone colors
• Each car individually blister carded
• Card size: 5.5" x 7.75"

It did more than rock the Cola world when Pepsi-Cola introduced its big 12 ounce bottle for only 5 cents in 1933. The very low price saved the company but caused Pepsi's fountain sales to almost disappear, too. Pepsi-Cola re-introduced fountain drinks 10 years later, offering non-Pepsi drinkers an opportunity to try "the good stuff". But it was wartime, new equipment was not available and it had to be mixed by hand.